This textbook introduces the history of China’s
opening-up, China’s strategy of developing foreign trade and policy of absorbing
foreign investment, the role and function of foreign trade and foreign
investment in China, the practice and status quo of China’s foreign trade, and
the solutions to and countermeasures against the problems existing in the field
of foreign trade.
This textbook on the one
hand has referred to former teaching materials and books, and on the other hand
has added plenty of latest data and hot issues as well as relevant practices
and cases by consulting websites related to international trade and of government
departments, aiming at helping international students learn more about the
development of China’s foreign business and trade and prepare them for their
work in the future.
Dr. Zhang Jinghong, PhD in Management of Multinational Companies from
the Business School of Central University of Finance and Economics, lecturer in
the Department of Business and Trade, College of Chinese Studies, Beijing
Language and Culture University. Dr. Zhang’s research focuses include
TCFL/TCSOL, China’s foreign trade, direct foreign investment in China,
multinational enterprise management, etc. Dr. Zhang has hosted a project of
National Social Science Fund and has written a number of books on business
Chinese and China’s foreign trade.
This book is suitable for foreigners who have been
studying Chinese for more than two years and have mastered over 2,500 common
Chinese words, Chinese language learners whose Chinese proficiency equals HSK 5
or above and who can read Chinese newspapers, magazines and engage in extensive
discussions about economics, as well as businesspeople and managers engaged in
trade with Chinese companies.